Logo and Brand Identity provided from Liberty Tattoo Website
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This activation aims to create interest and engagement for potential customers revolving around the 20th-year celebration for Liberty Tattoo. Expressing their very distinct brand identity that embraces the Western biker and explicit humor, their brand personality is eclectic and full of character. The character of this brand is shown through the scale by enlarging previous tattoo designs and creating a seat so people can visualize themselves in this tattoo environment while at a bus stop.